Posts Tagged ‘cars by the hour.’

At what price will we stop driving?

Wednesday, May 4th, 2011

 

At what price will we think we can still afford to be a two or three car family?

One theory is that despite petrol edging up over $2.21 a litre car travel is still relatively under-priced and over-consumed in relation to the damage we are doing to the environment. 

It might surprise readers to know most of us have tripled the kilometres we drive in the past 20 years. Maybe only the right kind of pricing can undo the obsession many of us have to drive everywhere?

That’s why car share clubs are taking off around the world. People who only use a car a few times a week yet pay for a smart piece of metal to sit in an expensive garage realise that it makes no sense. They sell their car and use cityhops ecofriendly cars instead!

It’s cheap -only $15 an hour, or $75 for 24 hours.

Says Victoria Carter Cityhop co-founder,”Car share means all the nice things about having a car but none of the bad – like someone else worrying about the maintenance, remembering the Warrant of Fitness, registration, checking the tyres and so on. 

Car share is growing in popularity. In the US, it’s cool to be a Zipster and  Zipcar , which  recently floated very successfully, has over half a million members sharing cars.

Our friends at Go Get have doubled in size to 10,000 members in the past 12 months. Sydney and Mebourne residents get that it makes sense to just use car share occasionally rather than pay the costs of having a car in your driveway!

Maybe it’s time to think about what your really car costs?

Channel 7 delivers great shows

Monday, April 25th, 2011

Victoria Carter, co founder of Cityhop says, “I don’t watch much television but tonight, thanks to a car share enthusiast telling me, I watched an amazing doco on Channel 7.”  Now I’m really sad that it’s going to go – what a channel to broaden your mind!

It was so good I thought I bet a lot of people would have missed it so I went on line to try and find out more. What am I talking about? The e transport series narrated by Brad Pitt!  Tonight was all about the cool Paris bike scheme.

When I went looking for a link to share I found a pile of programmes that look great and you won’t find them on 1, 2 or 3!

E transport have done a series of amazing shows on different forms of transport. Tonight was one on the Paris bike sharing scheme. Very interesting. The Council did a deal with an advertising signs company to provide 10,000 bikes in return for some advertising space.

As I begged my teenage sons to turn to it, my eldest who visited Paris last year, said, “I’ve used these, they are really ugly but a good idea.”

We’ve all heard of the bike scheme, but this went behind and interviewed the Mayor, varous users and the company on why it works. Fascinating.

It just shows what a city can do to encourage people to change their driving habits if they are committed.

Zipcar float over subscribed

Tuesday, April 19th, 2011

Zipcar,  the world’s largest car share company was,  this week, the darling of Wall St. ( well before the run last night!)

The car-sharing pioneer was ten times over subscribed with its initial public offering  ‘sending the stock through the stratosphere in its Nasdaq debut. Priced at $18 (U.S.) a share – already well above the $14 to $16 that analysts had anticipated.’

The stock surged to $30 on its opening trade and quickly peaked at $31.50, before settling back to $28 at the close of its first day. After the run it dropped to just under $27.

Zipcar, like Cityhop, is a short-term car-rental business but unlike Cityhop, Zipcar, is a lot older (it’[s been around for 11 years)  and has over  560,000 customer-members in 14 major cities (including Toronto and Vancouver) and more than 230 university campuses.

“It’s a cult IPO,” said Scott Sweet, senior managing partner at Florida-based IPO research firm IPO Boutique. “A cult IPO is one where people like it so much that they say, ‘I want it at any price.’”

IPO analyst Francis Gaskins of IPO Desktop said Zipcar has identified more than 100 major urban centres globally, as well as hundreds of campuses, as potential markets.

Car-sharing

Zipcar membership: more than 560,000

Number of vehicles in fleet: more than 8,000

Size of North American car-sharing market, 2009: $253-million (U.S.)

Size of European car-sharing market, 2009: €220-million ($313-million)

Forecast size of North American car-sharing market, 2016: $3.3-billion

Forecast size of European car-sharing market, 2016: €2.6-billion

Sources:  The Globe & Mail, Zipcar Inc., Frost & Sullivan, Bloomberg

Zipcar makes car share ‘hip’ lifestyle choice

Thursday, April 14th, 2011

As investors want more IPOs, Zipcar, the world’s largest car share company has decided to float. What is interesting is that they are offering shares at the upper end of the range. For more on the float read here 

Relay Rides, (a neighbour to neighbour ride share concept) Chief Executive  and Zip car competitor, Shelby Clark says, “Zipcar is part of a larger trend of environmentally conscious consumers who are interested in accessing products but not necessarily owning them,

“It’s about saying, ‘I’m spending too much money, it’s wasteful and I need to find a smarter way to access the things I need,’” Clark said. “Zipcar has taken car sharing from a niche idea to the mainstream. They’ve made it a hip, lifestyle choice for young urban professionals.”

Says, Victoria Carter, cityhop co-founder, “Car share is taking off around the world in any city where congestion is a problem and smart young urban professionals are recognising they don’t need the status symbol of a car in their driveway or basement for taking out once a week to get groceries or visit someone when they can swipe their car on a car share car.”

Wellington, cycling and cityhop

Friday, January 14th, 2011

 

Many cityhoppers are also cyclists. Zipcar research says that people cycle 25 per cent more once they join car share so car clubs encourage cycling.

Liz Springford, a cityhopper in Wellington has written a great blog on the perils of cycling and they are relevant to anyone who bikes in a city. Where is the safe place to cycle she asks? She points out based on the safe zone NZTA promotes the safest place is in the middle of a lane – yes exactly where a car wouldn’t want you unless you are doing the speed limit.

Liz  points out in her blog in Sustainable Wellington Transport:

“Cyclists aren’t all lycra­-clad muscle­-men, and Wellington streets seem to have a lot of uphill where speeds may be closer to 5kph than 50. Wellington streets place cyclists, particularly those going uphill and unable to maintain a high speed, in a difficult position. Do we get off and walk up the footpath, or hold up the traffic?

Same applies to Auckland we thought.

Liz goes on to point out how illogical it is that cars and their owners get special treatment to park on streets which results in the roads not being so safe for cyclists.

She asks, is it time to talk about where private cars can be stored in Wellington? Does it make sense to use 2 metres on each side of the street to store vehicles, when drivers and increasing numbers of cyclists at varying speeds are forced to share the road?

Liz is keen to get car share in the suburbs and is helping Cityhop explore options. She knows from her own personal experience of having kids and not owning a car that it is perfectly possible to live a life without owning a car.

Zipcar’s Scott Griffiths is CEO of Year

Tuesday, November 9th, 2010

Corporate Responsibility magazine in the US named Scott Griffiths, the CEO and Chair of Zipcar as CEO of the Year in the ‘social entrepreneur’ category.

On receiving the award in Chicago, Scott said,  “I am humbled by this recognition from CR Magazine. The success of the Zipcar brand clearly demonstrates how a business can ‘do well by doing good.’ Our definition of sustainability is ‘the most efficient use of resources.’ Since each Zipcar removes 15 personally owned vehicles from the road, we help reduce congestion, ease parking demands and lower a community’s overall carbon footprint. I am proud to lead a company that is by definition sustainable,” said Scott Griffith, Chairman and CEO of Zipcar. “I am honored to accept this award on behalf of our 500,000 passionate members who we call Zipsters. Zipsters share our vision of a future where car sharing members outnumber car owners in major cities around the globe.”

Cityhop, is NZ’s own version of zipcar. Like Zipcar, members have access to cars via a smart card. They become members of a car share club and can use cars anywhere in Auckland or Wellington city once they have booked on line and the cars are programmed.

Scott has been CEO since 2003 and has steered Zipcar to be the world’s biggest car share company. In 2007 they merged with Flexcar not long after cityhop launched into Auckland. This year they acquired Streetcar, the UK’s fastest growing car club so they could expand car share throughout the United Kingdom.

Zipcar has helped change urban life by providing instant affordable mobility in 14 major metropolitan areas, 220 college campuses in the United States, United Kingdom and Canda.

If you don’t think you need a car think about joining a car club, find out more about cityhop.

Cool to share

Wednesday, October 20th, 2010

Today’s NZ Herald has a story from the Economist  about how cool it is to share!

Why buy a car ( and pay for parking) when you can rent one by the hour whenever you need to load up to go to Ikea ( why is it that seems to be the place everyone who uses car share wants to go?)

 The story explains,” trendy folk are sharing, it’s clean, crisp, urbane and post modern. Owning is dull, selfish, timid and backward.

 Zipcar, is the US car share operation, just like Cityhop in Auckland and Wellington, except it has 400,000 members who pay an annual fee and rent by the hour.

Says co-founder of Cityhop, Victoria Carter, “People now realise they can get to where they need to go without having a car parked in their driveway. Car share gives them freedom to get to where they need to be affordably without the huge costs of having a car that may only be used a few times a week.”

People are now renting things they never would have dreamed fo sharing – from handbags for special occassions, to toys. Couch surfing is the new way of finding accommodation in 79,000 cities worldwide.

Sharing isn’t confined to things either! Collaborative consumption is the new definition for the way information is shared – via twitter (what am I doing) shelfar ( what am i reading) to who I know (facebook).

The good thing about this new culture of sharing is that maybe it means that we will be encouraging people to re-use the same objects rather than buy new ones and that might mean we get more objects designed to last rather than be disposed of!

New uses for car share

Friday, October 8th, 2010

A long standing  Cityhop car share member is using car share to drive his business. Dion Howard has an interesting business, The Amazing Travelling Photo Booth.

If you are looking for a fun activity or entertainment for your next function think about his photo booth. The great thing about the photo booth is that it instantly produces photos which makes the experience fun, exciting and fast. Watch http://www.youtube.com/watch?v=fH-oWNPg65A and imagine how much fun it would be at your next party.

Once the cloak sweeps around the people to be photographed, no one can see what you do and people let themselves go within the photobooth. See Dion’s website for the fun and crazy shots of 1, 2 , 3 even 4 people. Watch what fun Karen and Will’s wedding becomes as all the guests get in the picture.

With the Amazing Travelling Photobooth, more guests WANT to have more photos taken. 

As Dion says, “Let’s face it most people actually don’t like someone looking down the lens of a camera. The Amazing Travelling Photobooth does not judge.   And when the curtain wraps your guests in its cloak of secrecy they will go crazy!  Well, until the big reveal, when the photo prints out, but let’s be honest … we kind of get a kick of that part too. The fact is our Photobooths are amazing fun.

Dion uses Cityhop car share to tour the countryside with the travelling booth.

Make your event memorable and have the shots to prove it was fun. Check out Dion’s Amazing Travelling Photo Booth.

3.5 million relationships end in a car?

Saturday, September 25th, 2010

In today’s NZ Herald is a clip from the Independent by  Katy Guest about the hazards of driving with a loved one.

It’s a great example of what reading the Saturday papers is all about – laughing over your cuppa with your loved one about a shared experience – driving together and disagreeing.

Apparently, research by DSS (The Departments for Spurious Stats) has proven that, wait for it, couple often argue on long car journeys.

One in five has pulled over and told their partner to get out. Most common causes of arguments were getting lost; lousy parking, driving too fast and backseat driving.

As Katy points out, there is no neutral way to ask someone if they have any idea how fast they are driving and that jamming one’s foot on an imaginary brake is probably not the best way to alert your driver to the presence of an obstacle to which they may be oblivious too.

Katy goes on that actually the car is the best place to have an effective argument. For starters neither party can escape, you can’t actually see the expression on each other’s faces since you’re starting at the road and you can’t cry if you are driving. Best of all she points out, “with car bust ups you must come to terms by the time you reach your destination, make up and swan into the campsite/wedding/match feeling united, and grown up.”

Read the link above, and think about how much simpler your life could be without a car!

You don’t need to own a car if you live in city

Wednesday, September 1st, 2010

If you live in a city then you don’t need to own a car. So said, William Clay Ford Junior. His great grandfather invented the Model T but today the the famour Ford saying is ‘any colour you like as long as its green’!

Cityhop, NZ’s first car club, co-founder Victoria Carter says, “He’s right, and we can’t tell enough people, you really don’t need a car if you drive less than 12,000 km (7,500 miles) a year and you don’t need a car for work every day. Why? Because  in Auckland and Wellington city, you can use a car by the hour from a car park nearby. Car sharing  is saving people  thousands of dollars a year, giving them greater mobility – and is also reducing pollution.”

Ford recently was interviewed in the Guardian about his green values. He doesn’t want any of his children to apologise for working for the Ford Motor Company, in fact he wants the opposite.

Ford is now the only car maker to audit its environmental performance. He pulled the company out of the Global Climate coalition and has lobbied for higher petrol taxes.  He has taken up  environmental groups’challenge to follow BP’s John Browne in accepting climate change is a reality.

He doggedly claims that what is good for the planet is good for Ford. He points to the ISO 14001 audits, that are now saving millions of dollars in energy, waste, materials and waste handling costs.

What interests, Victoria, is that Ford recognises that the notion of car ownership is antiquated. Whereas Ford’s  great grandfather wanted everyone to have their own car his great grandson appreciates that  if you live in the city you don’t need to own. That  the future for Ford is making cars available to motorists as and when they need access to transport.